How do you write the perfect Press Release? How do you produce blog content that engages an audience? How do you structure emails that influence and convince?
Effective business writing skills are an integral part of business communication.
In this practical course participants will learn to apply and implement core business writing skills.
The course will be tailored to suit your team whether they are graduates at the start of their career or seasoned professionals looking for nuanced writing skills. Content will be structured to provide practical skills and handy writing tips that relate to your company and business context.
Led by an experienced writer, journalist or blogger your group will explore core writing skills. The course will be tailored to suit your team. We recommend a full day on one of the following:
Blogs and Social Media
Core Business Writing Skills
Work in individually, in pairs and in groups to stimulate creativity and new approaches
How to structure content that gets attention
How to reflect brand values
How to use narrative techniques to grab and hold attention
How formatting can make all the difference
Work on real-life content to apply skills directly