Media Training

Maximise opportunities with on-camera media skills

Hand in hand with establishing a successful business or brand goes a strong understanding of the media.

Whether it’s crafting a strong story, raising your brand profile, preparing for an interview or understanding the dynamics of different mediums, journalism has a potential to make a huge impact. City Academy’s Media Training courses will provide the communications tools to strengthen your message via the press.

In our Media Training course you will

Understand how the UK media works and create a strong relationship with them
Enhance your personal presentation and communicate authenticity
Learn how to give a compelling and composed interview in multiple scenarios
Craft a distinct and memorable brand through the media
Perfect on-camera and on-microphone delivery to convey professionalism
Workshop ways to steer conversation in an authentic, natural manner

AVAILABLE AS
Group
In-person
1-2-1

Typical itinerary

Please note, itineraries are for illustrative purposes only.

10:00

Welcome, introductions and individual objectives

10:30

The Media landscape

Types of media - live/pre-recorded/online-only/radio vs TV

The anatomy of the media - who’s who

Knowing the context of the interview