{"id":3666,"date":"2016-05-31T10:30:31","date_gmt":"2016-05-31T09:30:31","guid":{"rendered":"https:\/\/www.city-academy.com\/news\/?p=3666"},"modified":"2025-10-22T16:46:52","modified_gmt":"2025-10-22T15:46:52","slug":"team-building","status":"publish","type":"post","link":"https:\/\/www.city-academy.com\/news\/team-building\/","title":{"rendered":"A creative workforce is a productive one"},"content":{"rendered":"
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The workplace is changing. Photocopier rooms are being replaced by table tennis tables, kettles by\u00a0cafeterias\u00a0and\u00a0companies aren\u2019t prepared to stop\u00a0there to\u00a0improve their\u00a0employees' job satisfaction.\u00a0<\/em>Hear why businesses like Google, the BBC and Salesforce have chosen\u00a0City Academy to provide their teams with Team Building<\/a> and Communication Skills<\/a> training.<\/em><\/p>\n

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Training and the Performing Arts<\/h2>\n

A happy workforce is a productive workforce. We've all heard that saying\u00a0before, and it seems more companies are starting to follow it, with\u00a0more money being spent on staff personal development than ever before. They know the\u00a0\u2018halo effect\u2019 they can generate for their businesses: with staff becoming more\u00a0motivated, better equipped and staying at companies for longer, as well as creating\u00a0a more enjoyable environment for the entire team.<\/p>\n

Employees want personal development, and they rely on their businesses and managers to help them achieve that. But how are they doing it?<\/p>\n

We\u2019ve seen a trend in companies choosing team building and communication skills training inspired by the performing arts<\/p><\/blockquote>\n

\"business-blog-2\"We\u2019ve seen a trend in companies choosing team building and communication skills training inspired by the performing arts which is seen as an ideal cultural fit for businesses that are looking to offer their workforce creative challenges and practical strategies for problem solving at work. These businesses represent a wide range of sectors,\u00a0from tech start-ups to retail giants, Media brands to FTSE 100 companies in the financial and legal sectors. I suppose the common thread that links our clients<\/a> at City Academy is not size or sector but rather a commitment to staff, and a desire to try something a little bit different to push their staff into thinking in new creative ways.<\/p>\n

There is a school of thought that with new technology and ever tightening budgets, the face-to-face activities are suffering but we're finding quite the opposite. Good communication and team work is more important than ever. The ubiquity of smart phones and increased online social interactions can mean that the\u00a0soft-skills needed to build a relationship or close a deal\u00a0are taking a hit.<\/p>\n

Actors and performers understand communication: how to shape a message, deliver it confidently and leave a lasting impact with an audience. These are skills that can be transferred to any client call or business meeting.\u00a0Companies that approach us want the\u00a0fun element but they also want us to take people out of their comfort zone and give them a shared creative challenge. We find the best way to do that is by having actors share skills which are directly transferable to a business context.\u00a0The practical element is hugely important, as we learn from Neuroscience it's how we learn best.<\/p>\n

Salesforce Superheroes<\/h2>\n

A recent creative team building experience we provided was\u00a0a project team from\u00a0Salesforce\u00a0<\/strong>who made a Superhero film<\/a>. Their international Salesforce<\/strong> team worked remotely but very closely together on projects, and were looking for an activity based in London to help bond team-members together and make personal connections. They came very well prepared with characters, superhero costumes and stacks of energy. Led by a professional filmmaker and our creative team, we ran around Moorgate bringing their super-vision to life (watch our Film in a Day trailer below..).<\/p>\n